Digital Product Strategist for Mission-Driven Organizations

Bringing world-class organizations' product expertise to SMBs and non-profits

Product Expertise

Driving growth for global leaders like Walgreens, Panasonic, and iHerb, as well as scaling my own e-commerce and AI ventures from the ground up. I bridge the gap between enterprise-level strategy and lean startup agility.

AI Strategies & Product Development

Leverage AI to build web products, analyze complex business problems, and maximize operations efficiencies

Mobile Apps & Mobile Websites

Building 0-1 mobile products to more than $500M annual revenue 🚀, and redesigned mobile web to >25M monthly visits

a person holding a cell phone in their handa person holding a cell phone in their hand
Listen, Research, and Innovate

Build "real" solutions based on qualitative and quantitative data, and deliver the right features and UX for the customers

Ecommerce, HealthTech, Real Estate, and more...

Expert in Ecommerce through corporate and entrepreneurial experiences; HealthTech innovation to transform lives; real estate to build health, and more...

Services

Expert product experience on demand - without the executive overhead

1. Product Audit
person using macbook pro on black table
person using macbook pro on black table

A 1-2 week deep dive into your current digital products with a report on UX, performance, and growth opportunities.

person holding white printer paper
person holding white printer paper
person using laptop
person using laptop
2. Product Launchpad (from 0-1)

Let's convert an idea, a spark, or a vision into a functional MVP. Let's journey map the experience together!

Weekly high-level strategy and mentorship for your product and other cross-functional teams

3. Fractional Product Leadership

WHAT DRIVES ME

I've always LOVED the process of creating - Lego, writing music, and building digital products! My mind wonders about the possibilities, and I am always excited to jump into the discovery and building process.

But there's something else I love equally - connecting with people and building partnerships. It brings me so much joy when I can help others, to dream and build something much more impactful to the world beyond us.

Let's chat, dream, and build together! 🚀

13+ years

9 years

Engineering experience

Digital Product Strategy & Management

40+ years

Building friendships and connecting people

Strategy & Development

  • Transforming business objectives into successful digital products through comprehensive market analysis, competitive positioning, and opportunity identification with data. I bring my strategy experience from large corporations like Walgreens, fast-paced tech companies like iHerb, or start-ups I built myself to help you grow yours.

  • Deep expertise in digital product development across web, mobile, and emerging platforms. I've guided products from concept to market, optimizing user experiences while ensuring technical feasibility and business alignment.

  • 4+ years of startup experience building and growing Shopify and Amazon business, generating >$150k in annual revenue

  • Attending trade show to learn and connect with industry leaders.

  • Connecting businesses and leaders to bring value and create lasting partnerships

Do Something Great neon sign
Do Something Great neon sign
  • Collaborating with clients to offer the most suitable technical solutions. Experience in technical sales of AI solutions (hardware & software integration for Edge AI products), mobile app agency development, etc.

Business Partnerships

Build & Connect

With more than a decade in digital product management and the passion in connecting with people, I bring experience to help small businesses and non-profits thrive in this tech-driven landscape. Let's connect!

A MacBook with lines of code on its screen on a busy desk
A MacBook with lines of code on its screen on a busy desk

$5B+

100+

Businesses and partnerships connected

Revenue generated through products